Google yakavhurwa chii chandaironga kugovana zvimwe zvitsva zvakawanikwa zvinoratidza kushanda kwe chirevo chake chemubatanidzwa weboka kudzidza (FLOC), inova chikamu cheyakavanzika sandbox. Chrome mainjiniya akashanda neindasitiri padanho rakakura, kusanganisira webhu kuronga sangano W3C, pane Sandbox mazano ayo Google nevamwe vatambi vetekinoroji vauya nawo.
Sekureva kweGoogle, mamwe emafungidziro aya angangotsvagiswa mberi, sezvakangoitwa neGoogle posvo, vagadziri vayo vanotaura kuti mhedzisiro yekuyedzwa inoratidza FLoC kuve "inoshanda yakavanzika-yakatarisana nevamiriri vevatatu makuki.». Inotaura kuti vashambadziri vanogona kutarisira kuona angangoita 95% ekushandurwa nedhora rakashandiswa kana ichienzaniswa nekikiki-based advertising.
"Ichi chikumbiro," Chetna Bindra, boka chigadzirwa maneja wekushandisa mushandisi uye zvakavanzika paGoogle, akadaro nezvekufambira mberi kweFooC. "Ichi hachizi chirevo chekupedzisira kana chega kutsiva makuki echitatu-bato… Hakuzovi neAPI yekupedzisira yatichaongorora, ichave muunganidzwa wemaAPI ayo anozobvumidza zvinhu zvakaita sekushambadzira zvine chekuita nefariro, zvakare maererano nezviyero zvekushandisa, uko kwakakosha kuti uve nechokwadi chekuti vashambadziri vanogona kuyera kushanda kweshambadziro kwavo ”.
Bindra akati kambani iyi "yaive nechivimbo chakanyanya" pamusoro pekufambira mberi kwakaitwa pazvikumbiro uye kuyedzwa kusvika parizvino.
Kunyanya, FLoC yaizoisa vanhu mumapoka zvichienderana nemaitiro akafanana ekubhurawuza, zvinoreva kuti ma "cohort IDs" chete kwete maID evashandisi ndiwo anoshandiswa kuvanongedza. Iyo yewebhu nhoroondo uye algorithm yekupinda yaizoramba iri mubrowser, uye bhurawuza yaizofumura chete chete "boka" rine zviuru zvevanhu.
"Tiri kunyatso kuona kuti imwe yeaya ekutanga kufarira-based ad sandbox matekinoroji angangoita seanoshanda sewechitatu-bato makuki," akadaro Bindra. “Kune mimwe miedzo yakawanda iri kuuya. Tinoda vashambadziri uye ma tech tech kuti vabatanidzwe zvakananga. »
Chekutanga Kutongwa inzira yeGoogle kubvumira kuyedzwa kwakachengeteka nemabasa epuratifomu yewebhu. Inobvumira vanogadzira kuyedza maAPIs matsva uye ipa iyo webhu nharaunda nharaunda mhinduro pamusoro pekushandisa, kuita, uye kugona sarudzo isati yaitwa yekugadzira, kuenzanisa, kana kumisikidza iyo default API. Ivo vanofarira kuyedza iyi API vanofanirwa kunyoresa kuburikidza nefomu rinowanikwa neGoogle.
Mune blog blog, Marshall Vale, Chigadzirwa Maneja, Yakavanzika Sandbox yakazivisa kuti sechidimbu chitsva chewebhu tekinoroji, FLoC ichatanga iyo Yekutanga Kutongwa mukati meChrome:
"FLoC inzira nyowani yekushambadzira-inotsvaga inosimudzira zvakavanzika uye inopa vaparidzi chishandiso chavanoda kune vanogona kushambadzira mabhizimusi mamodheru. "FLoC ichiri kusimukira uye tinotarisira kuti ichashanduka zvichibva pane zvinopihwa nenharaunda yewebhu uye zvidzidzo zvinodzidzwa kubva pamuyedzo wekutanga uyu."
Vale akanongedzera maficha iyo Google inoti inodzivirira kuvanzika kwevashandisi:
- FLoC inokutendera kuti ugare usingazivikanwe apo uchivhura mawebhusaiti uye zvakare inovandudza zvakavanzika nekutendera vaparidzi kushambadzira zvakakodzera kushambadziro kumapoka makuru (anonzi macohorts).
- FLoC haina kugovera yako yekutsvagisa nhoroondo neGoogle kana chero mumwe munhu. Uine FLoC, bhurawuza rako rinotarisa kuti iboka ripi rinonyatsoenderana neyako ichangoburwa yewebhu kubhurawuza, uchirimisikidza nezviuru zvevamwe vanhu vane nhoroondo dzakafanana dzekubhurawuza.
- Chrome haigadzi mapoka ayo aanoona seyakajeka. Boka risati rasvika, Chrome inoiongorora kuti ione kana boka racho riri kushanyira mapeji emusoro asinganetsi, senge mawebhusaiti ekurapa kana mawebhusaiti ane zvematongerwo enyika kana zvechitendero, pamwero wakakwira.
“Kutongwa kwekutanga kweFOC kuri kuenderera nechikamu chidiki chevashandisi muAustralia, Brazil, Canada, India, Indonesia, Japan, Mexico, New Zealand, Philippines neUnited States. Kana iwe wakasarudza kuvharira vechitatu-bato makuki neiyo yazvino vhezheni yeChannel, hauzobatanidzwa mune aya Ekutanga bvunzo. MunaKubvumbi, tichazivisa kutonga mu Chrome marongero aunogona kushandisa kudzimisa kuiswa kweFooC uye zvimwe zvakavanzika zvesandbox. "
mabviro: https://blog.google